10 Ways to Build Customer Relationships

Hi readers,

Consider this as a SOP to build effective customer relationships; be that in B2B, B2C or B2G!

1. Let the sale evolve naturally out of the conversation.

2. Don’t try to be a hero who swoops in to solve the customer’s problem.

3. Don’t ask: “what would it mean to you if we could solve that problem?”

4. Instead, ask: “What would it mean to you if you could solve that problem?”

5. Have a sales philosophy that emphasizes relationship building.

6. Value the relationship more than making your quota.

7. Consider yourself and your firm as the best at what you do.

8. Achieve a perfect job of delivering what you promised.

9. Provide absolutely impeccable service after the sale.

10.Think end-of-time relationship not end-of-month totals.

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